Backed by science, guided by experts
While we’ve developed Fruit Juice Matters on a solid foundation of scientific research, we’ve gone one step further to ensure the accuracy of the information by establishing our Scientific Expert Panel (SEP). This is a group of independent professors who are world-renowned experts in food, nutrition, and health-related topics.
Serving as advisors for Fruit Juice Matters’ activities, the SEP members review new scientific research related to 100% fruit juice, represent the campaign at scientific events, review the evidence base, and identify any gaps in current science knowledge. Meet our international experts